- Global research programme, from Japan to N. America
- Global advertising campaigns with a local accent, all territories
- Media includes TV, Radio, Press, Online Display, PPC and SEO
InterCasino is one of the pioneers of online casino gaming. We commissioned research, spanning Europe, East Asia and North America that revealed key insights into the online gaming market, and the InterCasino customer base.Together we developed the global brand proposition “Seriously Entertaining” positioning InterCasino as the ‘grown-up’ place to have fun, offering its customers a more sophisticated experience with big pay-outs and bonuses.
“To re-position a brand like ours was ambitious. TheAgency brought strategy and an understanding of the marketplace that was refreshing to see, and their creative work pushed boundaries in what can be a very busy marketplace. Standout is absolutely paramount in our environment. We’re really excited about where this will take us.”
Head of Acquisition, WagerLogic