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	<title>The Agency</title>
	<link>http://www.theagencyonline.co.uk</link>
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	<lastBuildDate>Fri, 18 May 2012 09:16:16 +0000</lastBuildDate>
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		<title>New Wave Of Technology Could Boost UK Retail Sales By 2014</title>
		<description><![CDATA[If you had a time machine and could leap forward to 2014, what do you think the world of retail would look like? Would it be very different from what it is now? A new study from eBay tries to <a href="http://www.theagencyonline.co.uk/blog/2012/05/18/new-wave-of-technology-could-boost-uk-retail-sales-by-2014">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/18/new-wave-of-technology-could-boost-uk-retail-sales-by-2014</link>
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		<title>47% Of UK Consumers Now Own Smartphones</title>
		<description><![CDATA[If you&#8217;ve been following the development of the UK mobile market lately, you will hardly find the following piece of news surprising. According to the latest survey from YouGov, almost half of UK consumers own a smartphone. From marginal niche <a href="http://www.theagencyonline.co.uk/blog/2012/05/17/47-of-uk-consumers-now-own-smartphones">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/17/47-of-uk-consumers-now-own-smartphones</link>
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		<title>High Street Shops Should Embrace Online To Attract Consumers</title>
		<description><![CDATA[Marketing is a field in which change happens fast and those who fail to adapt are bound to lose their ground. Recently, this has referred to many high street retailers and the reasons causing their misfortune are exposed in an <a href="http://www.theagencyonline.co.uk/blog/2012/05/16/high-street-shops-should-embrace-online-to-attract-consumers">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/16/high-street-shops-should-embrace-online-to-attract-consumers</link>
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		<title>Online Sales Growth Slows In April</title>
		<description><![CDATA[We know sales can be hit by a whole load of factors, some of which could be prevented by our marketing moves, while others are just impossible to foresee. Apparently, what influenced brick-and-mortar retail sales and online shopping in April <a href="http://www.theagencyonline.co.uk/blog/2012/05/15/online-sales-growth-slows-in-april">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/15/online-sales-growth-slows-in-april</link>
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		<title>UK Mobile Search Spending Grows 250%</title>
		<description><![CDATA[It might seem obvious but mobile is turning into a major driving force for growth, so getting some statistics on how the sector is faring might be useful. A new report from Adobe shows that mobile search spending in the <a href="http://www.theagencyonline.co.uk/blog/2012/05/09/uk-mobile-search-spending-grows-250">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/09/uk-mobile-search-spending-grows-250</link>
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		<title>34% of Consumers Use Social Media To Choose Beauty Products</title>
		<description><![CDATA[According to a recent report from market research group Mintel, more than one in three UK consumers (34%) rely on social media to help choose beauty and personal care products to buy. A slightly higher proportion of consumers (37%) have <a href="http://www.theagencyonline.co.uk/blog/2012/05/08/34-of-consumers-use-social-media-to-choose-beauty-products">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/08/34-of-consumers-use-social-media-to-choose-beauty-products</link>
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		<title>UK Retailer Experience Poll Sees IKEA No 1</title>
		<description><![CDATA[What customers want has always been a major concern for both brands and marketers. As market conditions change, it is only natural that consumer preferences are changing too. This is exactly what has happened over the past 12 months as <a href="http://www.theagencyonline.co.uk/blog/2012/05/04/ikea-tops-charts-as-best-uk-retailer">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/04/ikea-tops-charts-as-best-uk-retailer</link>
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		<title>Asda Gains On Tesco In Grocery</title>
		<description><![CDATA[With Morrison&#8217;s falling profits news debated on the BBC this morning. Rarely has competition among the UK&#8217;s top retail brands been as fierce as it is these days. With cash-strapped consumers looking for possible ways to reduce costs, retailers&#8217; sales <a href="http://www.theagencyonline.co.uk/blog/2012/05/03/asda-gains-on-tesco-in-grocery">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/03/asda-gains-on-tesco-in-grocery</link>
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		<title>UK Leads Mobile Gaming With Over 50% Now Playing</title>
		<description><![CDATA[According to a new poll published today, close to half of all smartphone owners in Europe use their devices to play games and this number has seen a 55% rise from last year. The survey from comScore, which interviewed smartphone <a href="http://www.theagencyonline.co.uk/blog/2012/05/01/uk-leads-mobile-gaming-with-over-50-now-playing">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/05/01/uk-leads-mobile-gaming-with-over-50-now-playing</link>
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		<title>79% Of UK Consumers Engage In Multi-Screening</title>
		<description><![CDATA[Internet tools and the digital world are an inseparable part of our lives, but spending time online has never been so attractive to Britons. Not only are they among the most avid media users globally, but they simply cannot get <a href="http://www.theagencyonline.co.uk/blog/2012/04/30/79-of-uk-consumers-engage-in-multi-screening">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/30/79-of-uk-consumers-engage-in-multi-screening</link>
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		<title>Social Media ROI Still A Mystery To UK Businesses</title>
		<description><![CDATA[Social media outlets have been gaining prominence in the world of marketing and most of marketers would agree that it is a key factor for boosting consumer loyalty and brand credibility. However, it appears that the majority of UK businesses <a href="http://www.theagencyonline.co.uk/blog/2012/04/27/social-media-roi-still-a-mystery-to-uk-businesses">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/27/social-media-roi-still-a-mystery-to-uk-businesses</link>
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		<title>Consumer Behaviour Varies Across Platforms</title>
		<description><![CDATA[With technology advancing and consumers being offered a wide choice of shopping options, it is sometimes difficult for retail brands to follow where their sales come from and how consumers choose what to buy. The following might give retailers better <a href="http://www.theagencyonline.co.uk/blog/2012/04/26/consumer-behaviour-varies-across-platforms">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/26/consumer-behaviour-varies-across-platforms</link>
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		<title>M-commerce Continues To Grow Thanks To Tablet Users</title>
		<description><![CDATA[A recent study publishing UK figures in m-commerce shows its significant growth is down to tablet use. According to new research, mobile traffic reached almost 11% of the total traffic online in the third quarter of 2011. One year ago, <a href="http://www.theagencyonline.co.uk/blog/2012/04/25/m-commerce-continues-to-grow-thanks-to-tablet-users-2">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/25/m-commerce-continues-to-grow-thanks-to-tablet-users-2</link>
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		<title>Consumers Distracted By High-Tech Systems In Cars</title>
		<description><![CDATA[While car brands try to attract customers with a wide variety of functionalities and high-tech gadgets, a new survey from Which? among car users reveals that consumers are happy with simpler-to-use technology systems fitted in their vehicles. The poll I <a href="http://www.theagencyonline.co.uk/blog/2012/04/25/consumers-distracted-by-high-tech-systems-in-cars">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/25/consumers-distracted-by-high-tech-systems-in-cars</link>
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		<title>EC To Look Into Mobile Wallets Dubbed Project Oscar</title>
		<description><![CDATA[One of the most anticipated events in the world of UK marketing in 2012 is the planned launch of the mobile wallet. The joint venture between the three biggest mobile operators O2, Vodafone and Everything Everywhere, known as Project Oscar, <a href="http://www.theagencyonline.co.uk/blog/2012/04/24/ec-to-look-into-mobile-wallets-dubbed-project-oscar">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/24/ec-to-look-into-mobile-wallets-dubbed-project-oscar</link>
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		<title>Global Marketing Budgets Rise</title>
		<description><![CDATA[According to the latest Warc Global Marketing Index, marketing budgets are on the rise internationally. The index is based on data compiled from a wide range of industry bodies, such as agencies, brand owners and executives and media companies, among <a href="http://www.theagencyonline.co.uk/blog/2012/04/23/global-marketing-budgets-rise">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/23/global-marketing-budgets-rise</link>
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		<title>Time Spent Viewing Online Video Soars by 42%</title>
		<description><![CDATA[With traffic to video sharing websites constantly growing, it&#8217;s obvious that the channel is gradually turning into a key area of interest for consumers. In fact, over four in five UK Internet users watch video online and more people are <a href="http://www.theagencyonline.co.uk/blog/2012/04/19/time-viewing-online-video-soars-by-42">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/19/time-viewing-online-video-soars-by-42</link>
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		<title>Young Female Consumers Higher Risk Credit Card Fraud</title>
		<description><![CDATA[Apparently UK women face higher risks of credit card fraud than men, while shopping online. Research from the National Fraud Authority (NFA) revealed that only 8% of 26-to-35-year-old female consumers have up-to-date anti-virus software installed on their computers. Over the <a href="http://www.theagencyonline.co.uk/blog/2012/04/18/young-female-consumers-higher-risk-credit-card-fraud">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/18/young-female-consumers-higher-risk-credit-card-fraud</link>
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		<title>30% YoY Rise in UK Shoppers Leaving Social Comments</title>
		<description><![CDATA[Most of us, marketing folk, will have got used to the idea that consumer habits are diversifying and evolving by now. As proof of this fact, new research from consultancy firm Deloitte highlights the importance of various channels for shaping <a href="http://www.theagencyonline.co.uk/blog/2012/04/17/30-yoy-rise-in-uk-shoppers-leaving-social-comments">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/17/30-yoy-rise-in-uk-shoppers-leaving-social-comments</link>
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		<title>Teachers Assurance move Direct Strategy and Digital Account into TheAgency</title>
		<description><![CDATA[Teachers Assurance, the 5th largest friendly Society in the UK and the only endorsed provider of financial services to the National Union of Teachers have appointed Bath based communications specialists TheAgency to plan and launch their direct sales channel online. <a href="http://www.theagencyonline.co.uk/blog/2012/04/17/teachers-assurance-move-direct-strategy-and-digital-account-into-theagency">Continue reading<span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.theagencyonline.co.uk/blog/2012/04/17/teachers-assurance-move-direct-strategy-and-digital-account-into-theagency</link>
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