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Monthly Archives: August 2010
Brand Republic – My Dad Killed Facebook
I’m a Facebook fan. I use it daily, and keep it at a safe distance from anything work related. However, I’ve recently started vetting my status posts, censoring my wall comments, and removing any material that could potentially be viewed Continue reading
Marketing Week – TheAgency sampling of 50k loaves
Glutafin, the prescription-only gluten-free food brand, is to mail 50,000 sample loaves of its new gluten-free fresh bread to UK coeliacs as part of an integrated launch created by TheAgency.
Brand Republic – Integration? It’s all in your head.
Integration is a big buzzword. Everyone wants to be integrated. But in many cases it involves digital and gaming agencies/departments taking the above the line campaign and pretty much sticking it on the web. Then the DM agency/department take the ATL campaign Continue reading
Reinvigorated CVG continues to grow audience
Future, the special-interest media group, today reports continued growth for its CVG Network of websites (www.cvg.co.uk) and a successful launch for its latest marketing campaign, reaching more gamers than ever before.