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Monthly Archives: February 2010
CreativeMatch – Glutafin appoint TheAgency as lead creative
Glutafin, one of the leading providers of prescription-only gluten-free food products, has appointed leading brand response agency, TheAgency to evolve the food brand, engage with a wider base of consumers and healthcare professionals, and promote new product launches.
Brand Republic – Has Max Clifford taken over the world?
Okay, that may just be a headline to grab your attention, but the point I’d like to make is that social media is turning us all into our own PR agents.
Brand Republic – Pretending to be deaf isn’t going to work
We’ve recently run a number of campaigns in the gaming sector. The guys in the office often hook up online to play various games. So I thought it was high time that I dived in and tried it myself.
The Drum – Get Social and Build Trust to Win Big
Despite times being tough, our criteria for choosing who we work with has got even tougher. In the good old days, before bank balances took a bashing, investors used to look for big ideas to back. Today, we see venture Continue reading