The Agency

The Agency launched in January 2008
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Partner – Saman Mansourpour
Partner – Amy Stobie
Executive Creative Director, Raz Razdan
Head of Film, Alex Estrella
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Who we are
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We are a team of strategists and creative’s from the UK’s top advertising agencies. These include Rapier, Omnicom and Ogilvy. As a team we have worked with the world’s largest companies, from automotive and financial to food and drink. In January 2008 we made the decision to set up our own full service marketing agency. Perhaps the bigger decision was to leave London, which makes us one of the first true brand response creative agencies outside of the capital.

Our vision
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Our proposition is to be able to help all companies focus on the creation of their brand and link it directly to their sales streams. Our focus is to prove that by using creativity, brand and response marketing will work best together.

Why Bath?
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We chose Bath for two reasons;

- It’s pedigree for producing talented commercially creative people;

- And its tradition for being home to many of the country’s leading digital and direct marketing agencies.

We hope to bring a new type of agency to the city, one that links these different skills together, so it was essential for us to be able to draw from such a broad talent pool.

Our team
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Saman Mansourpour is co-founder of TheAgency. Having started his career in a Fortune 500 company, he quickly rose to board director of a leading digital firm in London, before embarking on a career with the UK’s number one agency, Rapier.

“It is a fact that the world is getting smaller, and this serves to convenience us all. Most of our work will be pan-European or global, and we are already involved in two initiatives that take us outside of Europe. Bath already has an ideal infrastructure, quick routes into London, and more importantly, access to an excellent and expanding airport. These facilities made choosing Bath a much easier decision, and it is always our aim to keep business simple and cost effective for us and our clients”.

Raz Razdan is our creative director. He has been one of the pioneering names in response advertising over the past 10 years, and held some of the most creative jobs for some of the most prestigious companies, including Nokia and Omnicom.

Over the years his passion for the creative industry has grown, and it has been a momentous triumph for TheAgency to have secured him for this position, particularly being located outside London. It is also testament to the city itself, which clearly demonstrates that companies based here can still operate on a global platform.

“Originally I was never keen to be outside the London scene, particularly having been involved with some of the country’s largest agencies. However, the reputation the south west has carved out over the past 10 years for creative ingenuity, particularly in the advertising and marketing business, has been second to none. I was particularly attracted to the regions cosmopolitan style, retail regeneration, and the cities support for modern creative initiatives, such as Banksy, Aardman’s and Dyson”.

Our services
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We opened TheAgency in January 2008, focussing on brand response marketing and communications. Our teams include planning, creative, design and digital development studio.